About Us
The Story Behind YUUG
The Story Behind YUUG
Our Approach
At YUUG.shop, we operate on a direct-to-consumer model, allowing us to deliver high-quality products at accessible prices by cutting out unnecessary middlemen. Every mouse pad in our collection is designed in-house in Boulder, with careful attention to materials, ergonomics, and visual appeal. We partner with ethical manufacturers who share our commitment to sustainable practices, ensuring that from production to packaging, we minimize our environmental footprint.
We believe in complete transparency—from sharing our design process on our blog to providing detailed information about our materials and manufacturing partners. Customer feedback drives our innovation; many of our most popular designs originated from suggestions from our community.

Looking Forward
While we’re proud of our roots in Boulder, we’re excited to embark on our next chapter: expanding YUUG to desk enthusiasts around the world. We’re currently in the early stages of our international journey, with plans to ship to select countries in Europe and Asia by the end of this year.
Our global expansion isn’t just about reaching new customers—it’s about connecting with diverse communities to bring fresh perspectives to our designs. We’re already collaborating with artists from different cultures to create limited-edition mouse pads that celebrate global creativity.
In the coming years, we aim to expand our product line while staying true to our focus on quality and sustainability. Our vision is to become the go-to destination for thoughtfully designed desk accessories that make work and play more enjoyable, no matter where you are in the world.
Join Our Journey
Thank you for being part of YUUG’s story. Whether you’re in Boulder or beyond, we’re thrilled to help transform your workspace—one mouse pad at a time. Follow us on social media to stay updated on our international launch and new product releases, or reach out to say hello. We’d love to hear from you!